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Dissatisfaction is on us.

How do we prepare for anything we do? How clearly do we plot what outcomes do we expect vs what outcomes we might receive?

It is important that we know our need and want. And then it's vital that we know whether we have a supply of planning, required participation, and a recipe of how to get something done together in place.

Dissatisfaction stems from ill-prepared efforts. Our trip to a great destination may not fructify if we don't plan, get someone to accompany us, or if we don't assign duties to fellow travelers that will get them interested in the plan.

A start-up may have a great idea. However, it will not solve the relevant problem and generate customer delight unless there is a good plan about what to build first and who might be the best participant in the exploratory phase. And then we need a galvanized leader who brings the whole effort together.

Dissatisfaction is a backward movement because of underestimating what it takes to progress the effort we are undertaking.

A sensible entrepreneur knows whether he is galvanizing the whole team toward an attractive destination with a transparent plan. With clarity of plan and the knowledge that it's ok to fail, we greatly reduce surprises and thus dissatisfaction that originates from it.

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