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Just doing enough!

There is a tendency to do more, frequently, with an expectation that others want us to do more. This is a serious energy killer. It gets us focused on what others might ask of us rather than what we would have wanted. We overestimate what is to be done and then expend energy doing something that may not turn out as impactful as it could have been.

What if we instead chose to keep our eyes and ears open and noticed what makes engagement a lot less self-gratifying and more rewarding and engaging for us and for those around us? Doing just enough so that there is room for us to hear a reverberation of what we did, a response, feedback, a comment that provides us an engagement opportunity?

In a rush to get things we don't realize what is the value we are generating as a result of doing those. Are there recipients eager to see your ship out so continuously - especially when what is meant to be for others right from the go?

So while putting our work out there is important, knowing how to offer a space, silence, and listening for signs of an engagement can be a vital asset. It provides an opportunity for someone who is eager to consume what we have and offers us the opportunity for course correction.

Have you ever seen where social media is taking us? We rush to share what we have on our minds and yet impactful contributions are nowhere to be seen. What was trending just days ago vanishes from our memory a few days later.

Lasting work is thoughtful, comes in bursts, small shots and takes feedback into account, and adjusts to what engagement it receives. Such work has the potential to generate attention and become a brand of its own.

It's important to not overdo and lose the audience. Just doing enough is enough..

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