They come from small steps often brushed aside as unimportant and insignificant. The fire inside an effort is rarely seen roaring for oxygen at first. The initial promise turns into a smoke screen! Flames are invisible, though. The sparks appear to be losing steam.
That is precisely a juncture where the effort needs the insertion of coal and sticks. To make the best use of the fiery heat that does not know which way to go. It keeps the fire in stealth mode. Shows enough signs that it's not out of action yet!
And, usually, that is enough to keep the effort going.
Until there is a blowing wind that brings additional fervor. Our effort begins to turn into a burning fire.
We have a real chance to spread the efforts and turn that into a sustainable one that extends and goes viral!
But first, keep the heat and little invisible fire going. Gains of the future are in underlying invisible flames!
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