Two types of decision-makers end up making decisions of consequence. These types define how we feel about what we decide and do.
Some do a quick research and make gut feel-based, good-enough decisions and live with the result of making those. Such decision-makers usually have no surprise about what outcomes they get.
And so they are generally happy about their choices. They live with what they have, get, and consistently work to improve their odds by continually making the next decision.
Often this makes them average achievers, but they benefit from gaining confidence with the experience they garner.
These are Satisficers.
Then, there are those who infinitely research, review, rate, debate, and discuss their choices. They tend to procrastinate over the costs and benefits of those decisions and weigh the effect of options.
Supposedly these decision-makers make well-informed decisions but quickly resort to second-guessing themselves on whether they could have made even better choices. And so they are generally regretful and unhappy about their options. Often this makes them high achievers, and they become the best early on. But if they don't - they tend to be stumped in the face of an unexpected surprise.
These are Maximizers!
The best decision-makers know how to navigate the scale of Satisficers and Maximizers!
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